AEF partnership with Olivela


Photo by Tessa Guthrie

The store front of Olivela on the brick street mall in the late afternoon.

Earlier this week a new store in Aspen, Olivela, hosted a launch party for their partnership with the Aspen Education Foundation. The store plans to give 20% of their profits to AEF during December and will continue to support them online indefinitely.
The store in Aspen has a wide variety of products from designer shoes and fashionable purses, to luxurious furs and elegant dresses. A number of their brands are higher priced; however, there are affordable options as well, focusing on a youthful, fun style.

Photo by Tessa Guthrie
Colorful and textured handbags lining a shelf in Olivela in Aspen.


Photo by Tessa Guthrie
Fur coats and elegant dresses hanging in Olivela in Aspen.

Olivela has a location in Nantucket and an online store. The store sells 350 brands, 250 of which can be found at the Aspen store. Their core mission is to provide aid to girls education all over the world, supporting charities like the Malala Foundation and Too Young To Wed. Olivela was founded in 2017 and built supporting schools into their model. So far, Olivela has provided over 80,000 days of school.
Kristen Sosa, the manager of the Aspen location, has faith in AEF and their impact on the community.
“Olivela wanted to support a local non-profit that was important to the community,” Sosa said. “Your choice of shop matters.”
AEF provides impactful funding for the Aspen School District. They fund programs such as Outdoor Education, robotics, art and music, and International Baccalaureate, so the donations from Olivela will continue to support these important educational opportunities.
Cynthia Chase, the Executive Director of AEF, is enthusiastic and hopeful about the partnership.
“Olivela is a great program. They are ongoing and committed to their causes,” Chase said, “The store has the potential to provide a reliable source of funding for the program. We are very excited and appreciative.”